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Yahoo Alpha Goes Beta

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This isn't a typo: Yahoo!7 is running the search Alpha beta Down Under, offering a customizable start page people can equip with content modules from Yahoo's properties and others.

Yahoo Alpha Goes Beta Yahoo Alpha Goes Beta Who Can Compete with Google? It's new, it's pastel blue, it's Web 2...dot 0. It's Digital Inspiration, the project was running quietly for users in Australia and New Zealand on Yahoo!7, a partnership between Yahoo and the Seven Network.

As module-based pages go (think Netvibes, Pageflakes, Google Personalized Home) Yahoo Alpha presents a much more economical design. Base choices for content modules on Alpha offer results from web or news search, Flickr, and Yahoo!7 Answers.

They also go off-Yahoo property by making YouTube and Wikipedia results available in modules; users can also choose to have Sponsored Results, a module of paid search advertising, as part of Alpha. An option for custom modules permits users to set up blocks of content drawn from other websites.

Agarwal guessed the Sponsored Results block could be a hint that Yahoo may match Google's Custom Search Engine by sharing advertising revenue with Alpha's users.

A search for

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