Here's hoping that members of the Yahoo Publisher Network didn't have any important plans hinging on the combination of advertising and RSS feeds. It appears Yahoo's decided the two things don't work well together and has discontinued its efforts in this area as a result.
An email sent to publishers (and reprinted by Barry Schwartz) explained, "We wanted to let you know that we are closing our Ads in RSS program effective February 2, 2009. We have ended this beta program to focus on other more broadly used ad products for our publishing partners, such as Sponsored Search and Content Match. We recommend that you remove current Content Match tags from your RSS pages."
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